It has already gained its share of media attention: The Inntel hotel in Zaandam. Many say it’s historisizing, I believe it is Supercontemporary and for three reasons: first because it is primarily designed to gain media attention which it undoubtedly does. Second because of the total disintegration of structure, interior and facade. Third because of its creation of new, popular and dramatic decorum in public space for which masses are craving. Whether it is nice or good is not really a relevant question.